RenderHeads - Portfolio - Ford Focus AR

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Augmented Reality Installations & Interactives

AR-works
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2012 AVPro Movie Capture Plugin for Unity
2011 Happy New Year 2012 Tech Demo AVPro Windows Media Plugin for Unity AVPro QuickTime Plugin for Unity AR-works Software Horizon Interactive - National Maritime Museum Video Wall - Museum of Science & Industry Ford Kinect Puzzle Game
2010 Nissan Leaf Augmented Reality Shell Pearl GTL Augmented Reality
2009 Ford Augmented Reality Experience Augmented Reality Book Cover
2008 Nokia Siemens Networks Experience Cloud
2007 Shell Motion Tracked Playback Ford VJ MediaStation Fluid Tech Demo Cellular Texturing Tech Demo Encroach Game

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December 2009 - Interactive Installation

Ford Focus Augmented Reality

RenderHeads worked with Imagination to create an innovative interactive installation which made it's debut at Detroit in early 2010. We worked closely with Imagination to realise their design and vision.

Video

Technical Details

Built for PC and Mac OSX.
Created using Unity3D.
C++ plug-ins created to handle the webcam and AR tracking.
CAD car model optimised for real-time use.

Technologies Used

Unity3D

Autodesk Maya

C#

C++

Images

At the 2010 North American International Auto Show

Screenshots

Some media courtesy of:
Imagination